- Footlocker envisioned branded Air Force 1’s and basketballs for a special retail display
- Art of Your Mind was tasked with airbrushing both the shoes and basketballs to be branded with RAISED colors, logos, and NYC designs
- Six pairs of shoes were to be customized in-house, along with two balls
- One shoe of each pair featured the RAISED logo, five of the other pairs each had a NYC borough name painted. The last pair had a flaming basketball theme.
- The pieces all worked together to provide cohesive store branding on the mannequins and acrylic display cases. The display was a huge hit!