Levi’s – Spike Lee

  • Spike Lee launched an exclusive limited edition jacket with Levis.
  • To celebrate its launch, Levis held an event at their SoHo store.
  • Aside from a bar and DJ, Levis wanted to provide the customers an additional exclusive offering to go along with their purchases.
  • All attendees who purchased a Levis product were eligible for free custom airbrushing on-site.
  • With purchase of Spike Lee’s new product, the customers got to meet with Spike Lee himself, and get their pieces signed!